Email Marketing RulesImprove Your Email Production Process by Taking the Email Production Survey
Every brand’s email production process is unique—with different planning, development, and approval processes. Every brand also has points of strength and points of weakness in their workflow.
The Email Production Survey seeks to create a detailed picture of the current state of email production that you can use to benchmark your own process. By pooling our collective wisdom, we can help each other identify opportunities for improvement and provide evidence that can be used to make a compelling argument for more resources or process streamlining.
Together we can make email better!
>> Improve Your Email Marketing Workflow
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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