Really Good Emails Podcast: Email Benchmarks
In Episode 2 of the new Really Good Emails Podcast, Matt Helbig and Mike Nelson dig into the results of their 2018 Email Industry Conditions study, which is based on survey responses from more than a thousand people in the industry. They talk about some of the most interesting stats—including team sizes, jobs, and email inspiration sources—and reminisce about their first jobs in email marketing (no shame, gentlemen, no shame).
Then I join the podcast to talk about Litmus’ 2018 State of Email Survey Research Series, how some of our results differ from Really Good Emails’ survey, and interesting findings around email production times and email review processes.