Email Marketing Rules6 Common Accessibility Myths that Cost Brands Customers
The No. 1 impediment to creating more accessible and inclusive digital experiences is false preconceptions. When we have baseline misunderstandings and misconceptions about how our customers interact with our brands, we automatically limit ourselves from finding appropriate solutions.
In this blog post, we share a 43-minute on-demand webinar that breaks down a number of accessibility myths, discusses accessibility solutions, and shares advice from our Accessibility & Inclusive Design Ideas checklist (free, no-form download). However, the post also busts the six biggest accessibility myths.
>> Read the entire post on Oracle’s Modern Marketing Blog
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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