The Last Word on March 2022

Posted by Chad S. White on April 6, 2022

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A roundup of email marketing articles, posts, and tweets you might have missed last month…

Must-read articles, posts & reports

Apple’s ‘Hide My Email’ Adoption Rates and What to Do About It (FreshAddress)

4 Qualities of an Intent-Driven Marketing Automation Email Program (MarTech)

When Content Impacts Deliverability (Kickbox)

E.U. Takes Aim at Big Tech’s Power With Landmark Digital Act (New York Times)

16 Trailblazing Female Email Marketers Speak Up for International Women’s Day 2022 (Pure360)

When email goes wrong with Laura Atkins of Word to the Wise (Mailgun)

Insightful & entertaining tweets

Hot take: the promo tab is the #KonMari method for email.

Do those emails spark joy, yes. Do they live in their own special, well-organized box? YES.

Let ’em be! Stop fighting to disorganize my life!#emailgeeks #emailtweets #YesIAmAHugeFanOfMarieKondo

— Skyler H (@Holobachgirl) March 15, 2022

I hate to turn down consulting opportunities, I really do. But I honestly just can’t fix it when the “it” is “cold lead emails.” Low volumes + low interest + no permission = quagmire.

— Al Iverson’s Spam Resource (@spamresource) March 27, 2022

Noteworthy subject lines

ANA Marketing 360 A.M., 3/7 – We’re Urging Members to Support Sanctions Imposed by U.S. Against Russia
Express, 3/8 – Happy International Women’s Day ❤️
Burlington, 3/8 – Let’s Celebrate #InternationalWomensDay
Saks Fifth Avenue, 3/8 – 3 game-changing women on what International Women’s Day means to them
Lane Bryant, 3/8 – For you, on International Women’s Day 💕
ModCloth, 3/8 – 🙌 Extra 50% off for International Women’s Day! 🙌
Lane Bryant, 3/27 – And the award for BEST DEAL ENDING TONIGHT is…
The Nuts.com Family, 3/11 – Seize The Snacks For Your Next At-Home Viewing 🎥
Verizon Fios, 3/25 – Press ▶️ | Spider-Man: No Way Home is here.
Express, 3/18 – Celebrate National Confidence Day with Tan France 🎉
Banana Republic, 3/22 – It’s World Water Day
Bed Bath & Beyond, 3/30 – FREE same day delivery: save gas, we’ll drop it off today!
Eddie Bauer, 3/8 – ☀️ Fun Styles For Spring Smiles
Airbnb, 3/26 – Start dreaming about summer ☀️
Quiksilver, 3/6 – Every session, all season. The wetsuit you can trust.
West Elm, 3/17 — *These* look especially great poolside 😎
Petco, 3/30 – Your pet’s coat in full bloom 🌸 with a free 8th groom.
ModCloth, 3/11 – How to time travel.
West Elm, 3/20 – The perfect sofa does not exi-
IKEA Family, 3/10 – Create a space that’s full of personality
Target, 3/17 – Is it time for a bathroom refresh? ⏰
MoMA Design Store, 3/5 –Your Laundry Day, Transformed
Gap Friends & Family – Code FRIEND for 40% off. Rewards Members save MORE –>
Williams Sonoma, 3/16 – Calphalon Elite is BACK IN STOCK + guide to non-stick cookware
West Elm, 3/25 – Big news: The West Elm Registry app is here!
Eddie Bauer, 3/8 – Introducing Eddie Bauer Stories
Express, 3/29 – TONIGHT: Find ‘fits for every RSVP on Express Live 🎥
Macy’s, 3/22 – Own Your Style: check out our new hub for brands, inspo, and all the spring trends ✨
Inspire by Namecheap, 3/27 – UX/UI trends you must follow in 2022