Black Friday Week: 3 Key Email Marketing Insights
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The time period from the start of the week of Black Friday through Cyber Monday is the critical beating heart of the holiday season for business-to-consumer brands. Here are three key takeaways for retail and ecommerce marketers:
- Seize the opportunity to get in front of eager buyers
- Expand your email audience…carefully
- Maximize your envelope content’s impact
>> Read the entire post on Oracle’s Modern Marketing Blog