Email Marketing RulesHow to Overcome Common AI Mistakes [with on-demand webinar]
While generative AI and machine learning tools have much to offer in terms of improving workflows, speed to market, and overall effectiveness across many applications, many organizations are wasting more time and resources chasing AI than actually executing it with meaningful results.
To succeed with AI, brands need to three major elements in place:
- The right strategies, people, and processes
- Capable technology and high-speed infrastructure
- Quality data
When one or more of those elements are lacking, it creates a significant barrier. In our work with clients and through our work with partners, we’ve seen five major types of problems come up again and again. In the 41-minute on-demand webinar below, we discuss those barriers, share lots of examples, and talk about solutions. However, in the remainder of this post, we spotlight those five barriers and summarize how to overcome them.
>> Read the entire post on Oracle’s Modern Marketing Blog
>> Watch the on-demand webinar
Welcome! Email Marketing Rules is your guide to understanding the best practices of this complex, often misunderstood channel as you craft the best executions for your brand. Every week, we’ll explore strategies and tactics, discuss tips and inspiration, and dig into industry news and trends.
Chad S. White
Head of Research
Oracle Digital Experience Agency
Author of Email Marketing Rules and nearly 4,000 articles about digital and email marketing
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