Gmail’s New Inbox: Our Take on Tabs

The inbox is a dynamic place. The latest change comes from Gmail, which debuted its new tabbed interface two months ago and is now nearly done rolling it out to all their users. With every change that comes along, there’s understandable concern by marketers that their efforts will be undermined and, in…

Yahoo Mail Hacking Reveals Do-Not-Reply Failures

Much has been written about all the Yahoo Mail accounts that have been hacked in recent months. One of my tracking accounts was among those hacked and hijacked into sending a spam email to each of the contacts in my address book—which was full of sender addresses used by retailers to send…