The Last Word on February 2023

Posted by Chad S. White on March 3, 2023

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A roundup of email marketing articles, posts, and social buzz you might have missed last month…

Must-read articles, posts & reports

Is Image Blocking Still an Issue in 2023? (Email Optimization Shop)

5 Ways to Make Your Marketing Emails More Personal — Without Personalization (CMSWire)

30 Ideas To Improve Your Newsletter This Year (Inbox Collective)

4 Overlooked But Valuable Ecommerce Segments to Target with Email (Holistic Email Marketing)

Typographic Hierarchy: Print, Web, and UI Design (PimpMyType)

Insightful & entertaining social posts

We are 100% in agreement…

💌 Email is not dead
🎯 Segmentation & Personalization Rules
⚒️ Always Be Testing
🫂 We need to continue empowering each other
💌 We missed each other 💌#emailgeeks #anaeec #emailmarketing pic.twitter.com/Xm8DhP2I5h

— 🔴 Guilda (@justguilda) February 10, 2023

It’s a nope https://t.co/yaqNfOi4JQ

— Val Geisler (@lovevalgeisler) February 6, 2023

Noteworthy subject lines

The North Face, 2/7 – Celebrate Black History Month with our team athletes.
Clinique Online, 2/23 – 4 trailblazing Black women reveal their favorite Clinique products.
West Elm, 2/13 – Support Black makers & businesses
Uncommon Goods, 2/6 – What if everyone spoke in conversation hearts on Valentine’s Day?
Olive Garden, 2/13 – We’ll play cook, you play Cupid 💘
Macy’s, 2/13 – Valentine’s Day is tomorrow, but you’re not too late
Williams Sonoma, 2/24 – Your grill has been waiting all winter for this
Patagonia, 2/13 – Critical warmth for spring summits
Superdry, 2/14 – Jackets for ever-changing weather.
Target, 2/7 – New in outdoor living & garden 🌱
YETI, 2/28 – Just In: New Seasonal Colors
Nordstrom, 2/11 – Sunseekers: your first port of call 🌞
Urban Outfitters, 2/26 – your beach day checklist ✔️
Big Lots, 2/23 – Your outdoor oasis awaits! ☀️
Abercrombie & Fitch, 2/13 – A bunch of cute dresses in here…
Duralast at AutoZone, 2/28 – You won’t find these parts anywhere else
Uncommon Goods, 2/23 – Anniversary gifts living double lives
CB2, 2/4 – your friends will say you have excellent taste
Huckberry, 2/10 – Our GOATs
lululemon, 2/21 – What’s the Align lifestyle?
Allbirds, 2/7 – Don’t Miss: A Sustainable Alternative To Leather
MoMA Design Store, 2/11 – “The Porsche of Trash Cans”
Nordstrom The Thread, 2/22 – Introducing… The Thread Letter
The North Face, 2/28 – See why world-class trail runners rely on Summit Series
Chubbies, 2/21 – CHUBBIES X GEORGE KITTLE
Victoria’s Secret, 2/21 – JUST DROPPED: VS x Naomi Osaka
Zara, 2/22 – Back in stock! Rhuigi x Zara collection
Urban Outfitters, 2/10 – NEW one-of-a-kind styles from Kevin Leonel →
Macy’s, 2/11 – Open a Macy’s Card 💳 for a special Valentines treat (deets inside)
Banana Republic, 2/28 – Download The BR App To Enjoy Early Access To Friends & Family
Clinique Online, 2/17 – Try on foundation virtually.