The Last Word on February 2025

Posted by Chad S. White on March 10, 2025

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A roundup of digital and email marketing articles, posts, and social buzz you might have missed last month…

Must-read articles, posts & reports

The Push And Pull Of Privacy: Brands Are Walking An Ethical Tightrope (MediaPost)

Why Smart Marketers Should Front-Load Spending in 2025 (MarTech)

Elon Musk email to X staff: ‘we’re barely breaking even (The Verge)

The Dark Side of Generative AI (Christopher S. Penn)

TikTok Ban Looms: How Ecommerce Brands Can Adapt and Thrive (MartechView)

How Funny Nicknames Tripled My Preference Center Completions (Email Love)

Insightful & entertaining social posts

This morning I read that DeepSeek used training data generated from other language models which has companies like OpenAI fuming, and I can’t stop thinking about how there’s a lesson in there

— Jessica Kant (@jessdkant.bsky.social) January 27, 2025 at 7:08 PM

I’ve opted into ~25 free trials for various software over the last week

And the lack of emails from SO many companies is honestly blowing my mind

— Jess Haney (@jesshaney.bsky.social) February 7, 2025 at 11:55 AM

Patrick Mahomes was reportedly “distracted” during the Super Bowl, allegedly frustrated and confused over why big tech keeps burning billions on AI capex without a clear game plan, sources claim. pic.twitter.com/CWrh39gUIN

— The Transcript (@TheTranscript_) February 10, 2025

The best landing pages aren’t the prettiest.

They’re the clearest.

RSVP Framework:
– Relevant message
– Social proof
– Value clear
– Plain design

No fancy tools needed.

— Jason Resnick (@rezzz.com) February 13, 2025 at 7:16 AM

Noteworthy subject lines

CNN Subscriptions, 2/28 – We still believe in facts. Do you?
kate spade, 2/10 – An ode to the galentines
Nintendo, 2/14 – Pass a controller and gear up for these co-op games!
Zales, 2/6 – Don’t Let This Be The One That Got Away 💍
Priceline.com, 2/6 – A love story, written in savings 💌
Newbury Comics, 2/7 – Wicked Good Valentine’s Day Gifts!
kate spade, 2/12 – Need a last-minute V-Day gift?
Quiksilver, 2/10 – Snow Days Just Got Better ❄️
YETI, 2/18 – Introducing Our New Seasonal Color Collections
Allbirds, 2/11 – Tree Styles For All Occasions 🌳
Forever 21, 2/22 – Denim Dreams 💙
Crate & Barrel, 2/10 – ★★★★★ | There’s a reason these are our bestselling sofas →
Bed Bath & Beyond, 2/12 – Give your Home a Spacelift
Crate & Kids, 2/11 – Healthier nurseries start here →
Williams Sonoma, 2/12 – Bread that’s better than a bakery
Williams Sonoma, 2/22 – Plan a farmer’s market feast
Duluth Trading, 2/18 – Ditch That Damp Feeling
Chubbies, 2/15 – Shirts built for THOSE kinda nights…
Abercrombie, 2/19 – “You would look really good in that.”
Priceline.com, 2/18 – 🚢 Cruise Week = fares from $247
Olive Garden, 2/24 – WE. NOW. DELIVER.
Writers Digest, 2/28 – Less than 200 print copies available, don’t delay!
NFLShop.com, 2/27 – Styles Straight From the Commercial + Free Shipping
AutoZone, 2/17 – Have you ever gotten brake pads for free?
Art.com, 2/19 – Vibrant Pieces by Featured Black Artists
Franky @ Tumblr, 2/28 – This is not a painting. Can you believe it? 🎨
Scout from BARK, 2/15 – Our FREE Jurassic World™ upgrade is wreaking havoc!