The Last Word on July 2024

The Last Word

A roundup of digital and email marketing articles, posts, and social buzz you might have missed last month…

Must-read articles, posts & reports

Hartley Thrown Out: Good News for Permission, Bad News for Spammers (Spamtacular)

Authenticity in the Age of AI (Christopher S. Penn)

In Shock Decision, Google Abandons Third-Party Cookie Deprecation Plans (The Drum)

A Customer Just Unsubscribed! What Are They Telling You? Are You Even Listening? (Only Influencers)

Something Phishy About AI: Threat Actors Are Using It In Email Attacks (MediaPost)

Insightful & entertaining social posts

Noteworthy subject lines

Gap, 7/10 – The Team USA Collection
Fanatics.com, 7/3 – GET IT NOW: USA Basketball Collection
Michaels, 7/15 – 🏅❤️🤍💙 From opening ceremony watch parties to festive décor, we’ve got you!
FIGS, 7/18 – FIGS x Team USA🥇🩺
Chubbies Weekender, 7/26 – SPORTS WE THINK SHOULD BE INCLUDED IN THE SUMMER 2028 OLYMPICS
Macy’s, 7/2 – Ready for the 4th? Open for savings as amazing as our fireworks 🎆
IKEA Family, 7/16 – Don’t miss the Ready for College Event!
Forever 21, 7/21 – TGIF ♡ Dorm Life Deals from $10
Disney Store, 7/10 – Back to School Varsity Jackets get a ⭐
Bass Pro Shops, 7/1 – It’s National Grilling Month
Allrecipes The Scoop, 7/1 – Secret Family Recipes and Top Tips for the Ultimate Summer Party
Crate & Barrel, 7/10 – Summer camp season is here—get your little geared up
Columbia, 7/13 – Gear that’s up for a hike & adventure in town.
The North Face, 7/9 – Hats, shorts and hoodies for the highest temps.
West Elm, 7/20 – How to *always* dine outside
Goldbelly, 7/30 – The Hot 100 Foods of Summer!😎
Spirit Halloween, 7/16 – 🔪🍼 NEW horror babies are here!
HP.com, 7/16 – Black Friday in July | Sale ends tomorrow
Wayfair, 7/26 – ⚡ BLACK FRIDAY IN JULY ⚡ STARTS NOW ⚡
Bed Bath & Beyond, 7/12 – It’s Never too Early For Holiday Cheer ✨
Harry the Revenge Seeking Hydrant, 7/7 – Your dog has peed on me over 400 times…
Priceline, 7/5 – ⇊ How to get free drinks at sea ⇊
Uncommon Goods, 7/2 – Back in stock
Huckberry, 7/14 – It’s Here: Our #1 Most Requested Restock
Neiman Marcus, 7/10 – Gucci Tennis 1977 sneakers for women & men
Levi’s® Collaborations, 7/3 – Off to the races with Levi’s® x McLaren Racing
Williams Sonoma, 7/6 – Plan a Bridgerton-inspired brunch 🌸🥂 + Up to 75% OFF during our 4th of July Sale
Everlane Men, 7/6 – Since You Aren’t Watching That Movie
Magic: The Gathering, 7/1 – Miss MagicCon? Catch up on the latest reveals!
Dell Technologies, 7/25 – Your AI journey begins with Dell.
Crate & Kids, 7/23 – Sleep expert Dr. Aubrie DeBear shares her tips→
YETI, 7/28 – A Film About Friendship, Fishing…
Uncommon Goods, 7/22 – Celebrating 25 years of independent artists
Michaels, 7/1 – ✨✨Our Regencycore décor collection has gone viral! ✨✨

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