The Last Word on March 2017

Posted by Chad S. White on April 6, 2017

Must-read articles, posts & reports

Sending an email with no CSS. #EmailWeekly Redesign – Week 1 (Medium)

The Conversion Benchmark Report (Unbounce)

Insightful & entertaining tweets

Love @zillow‘s approach 2 getting email team close 2 engineering means sitting together & shared goals + sailing & happy hour #EiQGathering

— Simms Jenkins (@SimmsJenkins) March 30, 2017

Wow @LinkedIn – Null is so excited to attend your webinar, have you met @litmusapp? #emailfail pic.twitter.com/wOnMRxRVSV

— Valerie Stover (@ValerieStover) March 8, 2017

Yesterday was the first time I have ever had to use style=”mso-table-lspace:0pt; mso-table-rspace:0pt;”
And in summary: I hate Outlook

— Becs Rivett-Kemm (@becskr) March 17, 2017

Really can’t work out whether that’s intentional or part of the their template they forgot to change pic.twitter.com/QuRPBeWWAd

— Olly Browning (@yourolly) March 21, 2017

Elon: I’m building driverless cars, plan to colonize Mars, & merge brains with AI.

Me: Yeah I’m just trying to render this email properly…

— Kevin Mandeville (@KevinMandeville) March 28, 2017

Noteworthy subject lines

The Swiss Colony, 3/21 – Make It a 24-Carrot Easter
The Swiss Colony, 3/28 – How to Have the Easiest Easter Ever
Uncommon Goods, 3/7 – Our Leprechauns Approve
Ann Taylor, 3/8 – Let’s Empower Women Around The World
J.Crew, 3/8 –25% off wear-to-work styles = a closet promotion
Vera Bradley, 3/7 – We have spirit, yes we do!
Honda, 3/7 – A first look at the 2017 Civic Type R
Jetsetter, 3/28 – 7 Secret Passenger Rights You Need to Know
eBags, 3/27 – No carry-on? No problem! Check out our top 5 underseaters.
IKEA, 3/28 – Chad, say goodbye to crammed closets!
Clinique, 3/25 – How to find the right foundation shade.
Threadless, 3/6 – Check out our Watercolor winner!
Art.com, 3/24 – The Today Show Loves It, You Will Too
Kate Spade, 3/10 – the unofficial official fabric of spring
RH, 3/28 – Introducing the 2017 Outdoor Source Book
Neiman Marcus, 3/5 – New shoe crush: Pool Slides
J.Crew, 3/7 – 3 new swim ideas + free shipping & returns = the best
Pier 1 Imports, 3/5 – Blue skies and palm trees.
ModCloth, 3/25 – Pool party. You in?!
Express, 3/27 – new this week: palm prints, sun hats & shoulder details
REI Adventures, 3/7 – Be Prepared to Feel Tired, a Little Dirty and Very Much Alive
Victoria’s Secret, 3/24 — Vacation mode ON
Lowe’s, 3/8 – Spring Is Here: Are You Ready?
Pier 1 Imports, 3/2 – Is that a butterfly?
Petco, 3/5 – Small pets make life a lot happier.
Gander Mountain, 3/5 – Turkey Season is Here–Get $20 Off Your $100 Purchase.
Barneys New York, 3/5 – This Menswear Trend Will Be Huge
Gap, 3/5 – For: Date night, Sunday brunch, running errands (basically, looking cute everywhere)
Brooks Brothers, 3/7 – re: your request for the best sweater ever
Ann Taylor, 3/2 – This Is Our Time…
Lululemon, 3/7 – Greatest HIITs
Under Armour, 3/10 – We Supply The Technology, You Supply The Will
Wayfair, 3/27 – We interrupt this broadcast with a TV STAND SALE
GNC, 3/21 – Try A New Free Quest Bar At GNC!
ToysRUs, 3/24 – IT’S BACK! Nintendo Switch in Stores Tomorrow!
Saks Fifth Avenue, 3/27 – New: Saks’ 1st-ever exclusive Prada dress collection.
Karmaloop, 3/24 – If You Don’t Have Our App, You Should…